Sports Branding & Sponsorships

FiftyGolds London

Sports Branding & Sponsorships | FiftyGolds

FiftyGolds London

Sports & Kanpur Smart City Mission | SCM India | India for LA Olympics 2028 | FiftyGolds

Sports & Kanpur Smart City Mission

Kanpur in Uttar Pradesh has been one of the selected cities for the Smart Cities Mission of GOI Urban Ministry. Kanpur, a large industrial and historical city, in the the central part of Uttar Pradesh, about 70 km from the state capital of Lucknow, was erstwhile called as Cawnpore. Situated on the banks of River Ganges, in the colonial period, Kanpur became an important commercial as well as military garrison station of British India.

Of course, sports is not just about medals. The very fact that one has prepared, kept oneself fit and well, looked after the body and the mind, and competed with the best in the world, without fear or favour. That itself is the Medal. A medal that life gives everyone of us.

But a medal would be nice if one competes on the biggest stage for India.

A medal is also a reflection and validation that a nation has the necessary processes, infrastructure, systems and talent in place to aim for the best, at the important stages on which sports is played. And of course, the fans are happy.

At FiftyGolds we try to open source the search for sporting excellence by India. This is the mission statement of FiftyGolds India.

  1. FiftyGolds India
  2. FiftyGolds India Partners

India is a nation of almost 130 billion people. At Paris Olympics 2024 India secured nil Gold Medals. This website is an attempt to explore, diagnose, the state of Indian sports and future possibilities for sporting excellence by Indian athletes.

Indeed there are structural issues. Let us identify them as India prepares for LA 2028. Motivation, Gene Pool, Infrastructure, Facilities, Coaches, Training, Diet, Nutrition are all contributing factors.

Investment, strategy and direction in Indian sports can have multiple benefits for an aspirational and young India.

Kanpur Smart City T.ly

What?

India has Sporting Talent & Opportunity.

Where?

Sports in India - Urban and Rural

How?

Building Sports Infrastructure, Branding, Sponsorships